“This is Cinerama” at Warner Hollywood Cinerama Theatre, Hollywood Blvd, 1953

"This is Cinerama" at Warner Hollywood Cinerama Theatre, Hollywood Blvd, 1953.By 1953, the Hollywood studios realized they had to do something to get their audiences back into the cinema. That little wooden box in the living room corner—especially a certain zany redhead—was keeping them at home. So the movies went big and wide, and the first of them was “This is Cinerama.” On September 30, 1952, it debuted in New York where it ran for 122 weeks, and then came to Hollywood on April 29, 1953 at the Warner Bros. Theatre on Hollywood Boulevard, where this photo was taken.

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One Response to “This is Cinerama” at Warner Hollywood Cinerama Theatre, Hollywood Blvd, 1953

  1. Jean Hunter says:

    Wowzee – how ’bout that car? Is that a caddy? Love the color.

    Looked it up and it just might be:

    http://momentcar.com/images/cadillac-deville-1953-5.jpg

    What do you think, Martin? Had an uncle who drove nothing but Cadillac DeVille’s. They rode like a dream.

    Jean