“Beneath the 12-Mile Reef” plays Grauman’s Chinese Theater, Hollywood Blvd, Christmas 1953

"Beneath the 12-Mile Reef” plays Grauman's Chinese Theater, Hollywood Blvd, Christmas 1953CinemaScope was big news in 1953 when Twentieth Century-Fox’s released its third widescreen movie, Beneath the 12-Mile Reef at Grauman’s Chinese Theatre, where it played a very decent run of six weeks starting on Christmas Day 1953. (Note the fake-snowy trees along Hollywood Boulevard.) As we can see by the huge sign out front, Fox was very committed to letting everyone know that this was a CinemaScope picture, as was its accompanying Disney cartoon. In fact, Toot, Whistle, Plunk and Boom was in CinemaScope, Technicolor, AND Stereophonic Sound.

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One response to ““Beneath the 12-Mile Reef” plays Grauman’s Chinese Theater, Hollywood Blvd, Christmas 1953”

  1. Peter Mikkelsen says:

    Great and impressive promoting of this new Cinemascope release. I’ll bet they also made a big number out of “How to Marry a Millionaire”.

    I love the Christmas trees.

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