With its hard-to-miss red-and-white coloring, I’m sure this huge can of Reddi-Wip was a landmark that was hard to miss when passers-by passed by the corporate headquarters at 8025 Melrose Ave (on the northeast corner of Melrose and Laurel Ave.) This photo was taken circa 1957, by which time Reddi-Wip (which is whipped cream in a spray can) had been around for nearly 10 years. Judging by that woman on the sidewalk, I’d say the can must have been around 12 feet tall, including the stand. I doubt that anybody was going to miss it so I’m not sure that she needs to be pointing it out to anyone!
This image comes from the Food Field Report and is dated July 12, 1954:
That view as at November 2017:
My thanks to David G for discovering this photo and sharing it with me.
With its hard-to-miss red-and-white coloring, I’m sure this huge can of Reddi-Wip was a landmark that was hard to miss when passers-by passed by the corporate headquarters at 8025 Melrose Ave (on the northeast corner of Melrose and Laurel Ave.) This photo was taken circa 1957, by which time Reddi-Wip (which is whipped cream in a spray can) had been around for nearly 10 years. Judging by that woman on the sidewalk, I’d say the can must have been around 12 feet tall, including the stand. I doubt that anybody was going to miss it so I’m not sure that she needs to be pointing it out to anyone!
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