Coulter’s department store window display celebrates “10 Years of Progress on Miracle Mile”, 5600 Wilshire Blvd, Los Angeles, October 7, 1948
In 1948, Coulter’s department store celebrated its 10th anniversary with this display window entitled “10 Years of Progress on Miracle Mile.” The two dueling Streamline Modern department stores—The May Company and Coulter’s Dry Goods—both opened their flagship stores in the late 1930s, signaling the arrival of the “Miracle Mile” stretch of Wilshire Blvd which runs roughly from Fairfax Ave to La Brea Ave. I love the height of 1940s fashion displayed in the window but if you look closely, you can see the words “five foot four” reflected in neon light in the right-hand window. So now, of course, I’m wondering what that referred to.
Jerry says: “Five foot four” was a chain of dress shops in the late 1940’s as I remember it was code for “petite” which they don’t even have for women any more. The only reason I know this is my mother was 5’3” and all women’s clothes on her were way to big and she had to re-make all slacks . . . and dress were way to long. I’ve been searching for a picture of there shops but have found nothing – not even a mention of them.”
Coulter’s Department Store, Wilshire Blvd, Los Angeles:
Man in ostrich-drawn cart gets traffic ticket on Pico Blvd near Harvard Blvd, Los Angeles, circa 1920s
Beginning in the 1880s, ostrich farms became “a thing” – almost like tourist attractions. People would come and visit an ostrich farm the way tourists to Florida might visit an alligator farm. So this photo taken some time in the 1920s might not have been the what-the-heck-is-that head-turner that it would be today. The driver of this ostrich-drawn cart is getting a traffic ticket on Pico Blvd near Harvard Blvd, and I must say, he doesn’t seem too perturbed. He’s from the Los Angeles Ostrich Farm, which was at 3609 Mission Road, across from what is now called Lincoln Park, east of downtown LA.a
Van de Kamp’s bakery, 5665 Wilshire Blvd, corner of Masselin Ave, Los Angeles, circa early 1960s
When I came across this circa early 1960s photo of the Van de Kamp’s bakery at 5665 Wilshire Blvd on the northeast corner of Masselin Ave, I realized that I’d never seen it in color before. Not that I’d previously thought about it, but I wouldn’t have expected it to be in blue, and not a blue as dark as that, so this came as a surprise to me . . . until I thought about it. It’s the shade of Delft china, which comes from Holland, as does the name Van de Kamp and those famous windmills. Suddenly it all added up!
Delftware china:
Color shot of the Chateau Marmont and The Players on the Sunset Strip, 1955
This shot of the Sunset Strip showing us the Chateau Marmont and The Players nightclub is from 1955 – back when, evidently, Sunset Boulevard wasn’t jam-packed with traffic like it is now. (I have parking envy of that light green car in the middle.) That billboard on the right is advertising a musical group called The Tabletoppers, who were appearing at The Players at the time. Actually, I’m surprised The Players was still around. Director Preston Sturges opened it in 1940 but wasn’t perhaps the smartest businessman in town when it came to running profitable nightclubs. I suspect this might be one of the last photos of it before it disappeared entirely. (The place is now called Pink Taco.) You can read more about The Players here:
Looking north along North Orange Drive toward the Magic Castle and the Bernheimer Estate, Hollywood hills, Los Angeles, circa 1916
We’re looking north up N. Orange Dr. just a couple of houses north of Hollywood Blvd (then called Prospect Ave), circa 1916. At the end of the street, hidden by the trees is the Rollin B. Lane house (now the Magic Castle), built in 1909. On top of the hill is newly completed (1914) Bernheimer estate, built by brothers Charles and Adolphe to house their collection of Japanese art (now Yamashiro restaurant.) What struck me about this photo was how broad and deep the front yards were. Nowadays it’s all apartment buildings but what a grand street it once was.
An aerial shot of N. Orange Dr in 1924:
Rollin B. Lane house aka The Magic Castle, Franklin Ave, Hollywood, circa 1915
That same view in March 2018:
The Bernheimer estate not long after it was finished:
A view of Hollywood from the Bernheimer Mansion (later Yamashiro) in 1912:
For a history of the Bernheimer-Yamashiro estate click HERE.
My thanks to David G for some of the history sleuthing on this post.