Here we have a little bit of nostalgia: this was the last house left standing on Rodeo Drive in Beverly Hills before the street completely gave over to commercial interests. (It didn’t become a luxury strip until the arrival of Gucci in 1969.) But back when this photo was taken in 1954, Rodeo Dr. was still a mixture of local stores and houses like this modest place at 371 N. Rodeo on the southwest corner of Brighton Way. I don’t know exactly when this house came down, but when it did, it heralded the end of an era.
This is how the corner looked in June 2022. Right now that building is home to a jeweler, but stores on Rodeo constantly change, so who knows what it’ll be a year from now.
Give me that little house anyway! that big building is just Corporate greed.